Fronetics Blog - Digital and Content Marketing for the Supply Chain

Social media’s ability to exponentially grow brand awareness and introduce your content to unseen audiences can’t always be measured in dollars...

Guest posting can help you build your reputation as a thought leader, grow your contact list, improve your SEO, and expose your content to new...

Use these three steps to calculate your social media ROI and prove the value of your investment. As supply chain and logistics businesses are...

Infographics are a content powerhouse, but creating them isn’t always easy. These five tips will help you make the most of this format...

Considering instituting a work from home policy for your business? Ask yourself these three questions first. As the supply chain becomes...

Also in social media news, September 2018: Twitter launches audio-only live streaming, and Facebook Creator Studio is going global. The kids are...

In today’s job market, candidates are in such high demand, companies are posting positions with little or no experience requirements. This...

Armed with high-quality, substantive content, sales teams can use inbound marketing to close deals and boost sales. Here’s the content they need...

A new generation of buyers, digital natives, is shaking up the B2B purchasing landscape. Is your business ready to meet them online? Digital...

Online searches, vendor websites, and peer recommendations are the top 3 resources for B2B buyers. As a marketer, it’s not enough to just know...

Automation has two major benefits for supply chain marketers: it drives efficiencies and improves success rates in earning and converting leads...

Ask yourself these five questions before you dive headfirst into an influencer marketing campaign to set you on the right path. We’ve been writing...