Fronetics Blog - Digital and Content Marketing for the Supply Chain

Supply chain and logistics marketers need to incorporate social advertising into their content market strategy (and budget) to stay on top of...

Organizations that promote corporate social responsibility (CSR) are reaping the benefits of their good deeds, including increased brand awareness...

The Internet of Things is revolutionizing manufacturing and supply chain. Is your organization prepared? This article is part of a series of...

3-D printing opens up new revenue opportunities for supply chain, helping companies meet demand in real time, manage inventory without limiting...

Also in social media news May 2018: Pinterest gives businesses more control over how users view their content, Snapchat offers skip-free ads, and...

Larger societal changes are affecting the way companies are planning their Supply Chains of the future. Here are the five biggest fallacies in...

While information-heavy companies employ entire teams dedicated to cyberattacks, American factories have quietly been growing more and more...

Influencer marketing capitalizes on the relationship between popular influencers and their followers to help your organization reach your target...

If you’re hoping to generate more leads on your website, you’re going to have to develop a holistic content strategy and create many strong...

If you don’t give visitors many easy, attractive opportunities to convert on your website, content marketing won’t generate leads for you. I’ve...

Millennial talent seeks employment opportunities with companies that promote transparency, technology, excellence, and social change. We write...

These metrics to benchmark marketing performance will give you insight into how your brand stacks up against your competition. A few months ago...