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Digital and content marketing for the logistics and supply chain industries
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Digital and content marketing for the logistics and supply chain industries
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  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
    • Content
    • Social Media
    • Video
    • Email
    • Websites
    • Paid Advertising
    • Sales Enablement
  • Results
  • Resources
  • Blog
  • Contact
Video: Why Does Content Marketing Take So Dang Long to Show Results?
May 16, 2018

Video: Why Does Content Marketing Take So Dang Long to Show Results?

Content marketing is a long-term solution. Here’s why it takes so long to see results. You are committed to your content marketing program. You’ve...

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Infographic: 5 Ways to Combat the Supply Chain Talent Gap
May 15, 2018

Infographic: 5 Ways to Combat the Supply Chain Talent Gap

Use these 5 strategies to overcome the supply chain talent gap, filling critical positions with qualified hires and streamlining processes for...

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The Art of Measuring Podcast Success
May 14, 2018

The Art of Measuring Podcast Success

Here are 4 ideas for measuring podcast success, including downloads, audience, lead tracking, and intangible benefits. Podcasts are an...

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5½ Tips for Optimizing Historic Blog Content
May 10, 2018

5½ Tips for Optimizing Historic Blog Content

An important part of your content strategy should be optimizing historic blog content to ensure it’s attracting as much traffic as possible. We...

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Have You Thought about Doing a Webinar?
May 9, 2018

Have You Thought about Doing a Webinar?

A webinar is an excellent content medium to generate leads to or nurture those already in your sales funnel. Maybe you’ve taken a webinar to...

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5 Email Marketing Trends Supply Chain and Logistics Marketers Need to Know
May 8, 2018

5 Email Marketing Trends Supply Chain and Logistics Marketers Need to Know

Interactive emails, segmentation, and AI are all email marketing trends that should be on all marketers’ radars. Despite expert predictions, email...

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Video: 6 Marketing Tasks to Outsource
May 7, 2018

Video: 6 Marketing Tasks to Outsource

Focus on what you do best — and save time and money — by parceling off these 6 marketing tasks to outsource. If you’re anything like me, you’re...

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Infographic: 8 Ways to Grow Brand Awareness Fast
May 3, 2018

Infographic: 8 Ways to Grow Brand Awareness Fast

If you’re looking to grow brand awareness fast, here are 8 tricks to boost your efforts. Have you ever noticed how some brands seem to have crept...

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Why You Should Always Reply to Customer Reviews — Even the Bad Ones
May 2, 2018

Why You Should Always Reply to Customer Reviews — Even the Bad Ones

A new study shows that businesses that reply to customer reviews receive better ratings overall than those that do not respond. I’ve written...

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This Is How You Calculate Content Marketing ROI
May 1, 2018

This Is How You Calculate Content Marketing ROI

Use these three steps to calculate content marketing ROI to show the value of your investment. As supply chain and logistics businesses are...

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Facebook’s Updates Increase User Security, YouTube Introduces TrueView Ads,  and More Social Media News
April 30, 2018

Facebook’s Updates Increase User Security, YouTube Introduces TrueView Ads, and More Social Media News

Also in social media news April 2018: Instagram shuts down API platform, LinkedIn’s updates aimed at helping B2B marketers, and Facebook expands...

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6 Reasons Your Supply Chain Employees Are Looking For New Jobs
April 26, 2018

6 Reasons Your Supply Chain Employees Are Looking For New Jobs

With the rising demand for professionals in Supply Chain Management and Procurement, there’s a lot of employment activity, especially in...

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Recent Posts
7 skills logistics leaders will need to manage the digital supply chain
7 skills logistics leaders will need to manage the digital supply chain
August 28, 2020by Guest contributor
Emerging career spotlight: Digital Supply Chain Manager
Emerging career spotlight: Digital Supply Chain Manager
August 21, 2020by Guest contributor
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