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Digital and content marketing for the logistics and supply chain industries
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  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
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    • Video
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    • Websites
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    • Sales Enablement
  • Results
  • Resources
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Marketing Automation: CRM (Customer Relationship Management)
April 4, 2018

Marketing Automation: CRM (Customer Relationship Management)

Integrating marketing automation into your CRM strategy can improve efficiency, streamline workflows, and make communications more consistent...

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Automation in Manufacturing Will Create More, Better Paying Jobs
April 3, 2018

Automation in Manufacturing Will Create More, Better Paying Jobs

In many cases, automation in manufacturing creates leaner, more efficient operations. Efficiency facilitates new opportunities and business...

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10 Ways to Grow Brand Awareness Quickly
April 2, 2018

10 Ways to Grow Brand Awareness Quickly

If you’re looking to increase your brand awareness, and quickly, here are 10 tricks to accelerate your efforts. If you took Psychology 101 in...

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Video: Writing for SEO Tips
March 29, 2018

Video: Writing for SEO Tips

Internet users are changing how they search, and search engines are changing in response — which means writing for SEO is changing, too. We just...

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Video: Use These Metrics to Benchmark Marketing Performance against Your Competitors
March 28, 2018

Video: Use These Metrics to Benchmark Marketing Performance against Your Competitors

Here are four metrics to benchmark how your brand stacks up against your competitors and to evaluate the success of your content marketing...

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Facebook/Cambridge Analytica Scandal Furthers Distrust, Twitter Cracks Down on AI Usage, and More Social Media News
March 27, 2018

Facebook/Cambridge Analytica Scandal Furthers Distrust, Twitter Cracks Down on AI Usage, and More Social Media News

Also in social media news March 2018: Snapchat allows branded content ads; Facebook is testing Messenger Broadcasts; and Twitter tests...

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Marketing Automation: Social Media Scheduling Tools
March 26, 2018

Marketing Automation: Social Media Scheduling Tools

Social media scheduling tools can make social media management much easier while improving your bottom line. Managing your business’ social media...

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Infographic: 4 Ways to Measure Blogging ROI
March 22, 2018

Infographic: 4 Ways to Measure Blogging ROI

Your blogging ROI isn’t as easy to calculate as click-to-conversion, but these four metrics can help you measure whether you’re getting your...

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Top 10 Social Media Analytics Tools
March 21, 2018

Top 10 Social Media Analytics Tools

Use these 10 social media analytics tools to measure the success of your social media efforts. Analyzing your social media performance is critical...

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Marketing Automation Tool: Email Workflows
March 20, 2018

Marketing Automation Tool: Email Workflows

Email workflows will automatically deliver content to leads at designated intervals, inviting them to take action and helping them to move down...

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KFC Ran Out of Chicken in the UK: What Supply Chain Lessons Can We Learn?
March 19, 2018

KFC Ran Out of Chicken in the UK: What Supply Chain Lessons Can We Learn?

More than half of the UK’s Kentucky Fried Chicken stores recently closed because they ran out of chicken. Here’s a look at what caused the...

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How to Measure Your Content Marketing ROI in 4 Easy Steps
March 15, 2018

How to Measure Your Content Marketing ROI in 4 Easy Steps

Here are four simple steps to help you measure your company’s content marketing ROI and the success of your strategy. Lean-startup pioneer Eric...

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Recent Posts
7 skills logistics leaders will need to manage the digital supply chain
7 skills logistics leaders will need to manage the digital supply chain
August 28, 2020by Guest contributor
Emerging career spotlight: Digital Supply Chain Manager
Emerging career spotlight: Digital Supply Chain Manager
August 21, 2020by Guest contributor
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