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Digital and content marketing for the logistics and supply chain industries
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Digital and content marketing for the logistics and supply chain industries
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  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
    • Content
    • Social Media
    • Video
    • Email
    • Websites
    • Paid Advertising
    • Sales Enablement
  • Results
  • Resources
  • Blog
  • Contact
Top 5 Logistics and Supply Chain Careers
March 14, 2018

Top 5 Logistics and Supply Chain Careers

Logistics and supply chain careers are increasingly high paying, diverse, and in demand. With the talent gap growing wider every day, ambitious...

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5 Must-Read Books for Supply Chain Leaders
March 13, 2018

5 Must-Read Books for Supply Chain Leaders

Here are five books for supply chain leaders to stay on top of industry trends and management practices. “Leadership is the capacity to translate...

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4 Metrics to Measure the Impact of Content Marketing on Brand Awareness
March 12, 2018

4 Metrics to Measure the Impact of Content Marketing on Brand Awareness

Here’s how to quantify the impact of content marketing on brand awareness, a notoriously difficult benefit to measure. A successful content...

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How to Develop Topic Clusters for Your Content
March 8, 2018

How to Develop Topic Clusters for Your Content

Use these 4 steps to determine the topic clusters that will be best for driving organic traffic to your business’ website. You’ve determined your...

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Should Your Business Be Using Linkless Backlinks to Increase SEO?
March 7, 2018

Should Your Business Be Using Linkless Backlinks to Increase SEO?

Linkless backlinks, or mentions of your business without a hyperlink to your webpage, are now a more effective way to improve your ranking with...

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Video: Facebook’s Updates Could Have a Big Impact on Your Business
March 6, 2018

Video: Facebook’s Updates Could Have a Big Impact on Your Business

Facebook is making a lot of changes that will affect businesses’ organic reach. This video discusses these changes and what your business needs to...

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New Map Shows Brands’ Commitment to Supply Chain Transparency and Environmental Management
March 5, 2018

New Map Shows Brands’ Commitment to Supply Chain Transparency and Environmental Management

Companies looking to promote their supply chain transparency should consider joining the Green Supply Chain Map to reach environmentally conscious...

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Infographic: 4 Ways to Measure Brand Awareness
March 1, 2018

Infographic: 4 Ways to Measure Brand Awareness

Brand awareness is key in optimizing your content marketing efforts but can be challenging to quantify. Here are four metrics to help you measure...

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5 Social Media Tips for Supply Chain Executives
February 28, 2018

5 Social Media Tips for Supply Chain Executives

For busy executives, being active on social media is kind of like networking. It’s one of those things that everyone says you absolutely have to...

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Facebook Boosts Local News, Twitter Launches Sponsored Moments, and More Social Media News
February 27, 2018

Facebook Boosts Local News, Twitter Launches Sponsored Moments, and More Social Media News

Also in social media news February 2018: Facebook is developing more sophisticated chatbots, Twitter’s increased character count leads to more...

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Facebook News Feed Changes Focus on Community Engagement
February 26, 2018

Facebook News Feed Changes Focus on Community Engagement

The second phase of Facebook News Feed changes boosts local news to strengthen community engagement. Facebook has been busy making lots of changes...

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Twitter Bots: Why You Don’t Always Get What You Want When You Pay to Play
February 22, 2018

Twitter Bots: Why You Don’t Always Get What You Want When You Pay to Play

Twitter bots may get you more followers and retweets, but artificial influence isn’t a healthy indicator of marketing performance. In this age of...

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Newburyport, MA 01950

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Recent Posts
7 skills logistics leaders will need to manage the digital supply chain
7 skills logistics leaders will need to manage the digital supply chain
August 28, 2020by Guest contributor
Emerging career spotlight: Digital Supply Chain Manager
Emerging career spotlight: Digital Supply Chain Manager
August 21, 2020by Guest contributor
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