Fronetics Blog - Digital and Content Marketing for the Supply Chain

The Fronetics blog will be taking a brief summer vacation. Starting today, the Fronetics blog will be taking a little hiatus. Don’t worry —...

In July’s social media news, platforms saw a rise in daily active users and broke records in more than one category. Once thought to be a passing...

Amazon’s foray into the grocery space has larger implications for its overall strategy, and the possible benefits for the eCommerce goliath are...

When you achieve sales and marketing alignment, your company will perform better. Here’s how to get there. The State of Inbound 2017 reports that...

Sharing content from third-party sources establishes your company as a go-to resource for all things related to your industry, sector, products...

Recent surveys show video platforms are the next big focus for marketers in terms of content distribution channels. Social media marketing can...

Personalizing marketing emails increases open rates, click-throughs, and revenue, but it takes so much more than addressing recipients by name...

Great leaders are able to push employees to their fullest potential and increase productivity without causing undue stress. In a new study...

Outsourcing doesn’t have to be an all-or-nothing thing. Considering parsing off these marketing tasks based on internal resources and expertise...

Manufacturers who listen and focus on customer experience and service will win in the battle to increase revenue and company size. This post comes...

Here are our 10 most popular articles covering supply chain and digital marketing, based on our mid-year analysis. If you ever read this blog, or...

Take an honest assessment of these 6 areas to see if outsourcing your marketing might be a smart move. Supply chain companies are increasingly...