Fronetics Blog - Digital and Content Marketing for the Supply Chain

Consumers will spend $18.2 billion on Valentine’s Day 2017, down from a record-high 19.7 billion in 2016, according to the National Retail...

Supply chains must accept that they cannot equal the power of Amazon’s supply chain without embracing these new trends. This guest post comes to...

Time can be a blog’s best friend when it comes to gaining leads, but there are a few things you can do to accelerate lead-generation efforts...

Find out when your target audience is most active on different social media platforms by using these 4 online tools. Social media has changed the...

Here are four key takeaways from the manufacturing content marketing report. The Content Marketing Institute (CMI) has released the results of its...

Instagram Stories offer an on-trend platform for delivering targeted content to B2B buyers and building brand awareness with potential customers...

Thinking of outsourcing content marketing? This infographic illustrates how other B2B marketers are handling content creation. Plan. Create...

Rival IQ’s Danica Benson discusses the importance of social benchmarking and offers three steps for getting started. This guest post comes...

Sales teams can use social media to cultivate relationships with potential buyers, a process called social selling. With the dawn of the social...

Our readers voted Morai Logistics, Women in Trucking, and the Oracle Supply Chain Management Blog as the top 3 logistics and supply chain blogs of...

The “Right to Disconnect” is combating round-the-clock email culture, but can better work/life balance help boost employees’...

To stay relevant following Google’s mobile-first approach, marketers need to examine their company’s mobile user experience...