Fronetics Blog - Digital and Content Marketing for the Supply Chain

These four supply chain companies constantly post fresh, quality content to their social media accounts. When it excels at social media, a...

Editor’s note: This is a guest post by Jennifer Cortez, Director, Marketing Communications, Transplace. Transplace is a North American...

Meet five women who are changing the face of digital marketing at their big brands. March is National Women’s History Month, and thus we’ve been...

When Arrow Electronics came across Kendrea Durr-Smith, senior leader of export control audits, training, and communications at Honeywell...

This is a guest post written by Tania Seary, founder of Procurious. Procurious, the world’s first online social network for supply chain and...

Men hold 85% of all executive officer positions within Fortune 500 companies, despite research that consistently shows when women are in positions...

Cultivating a lead is just as important as finding it in the first place If you have a solid strategic marketing plan in place that is generating...

. There is no easy answer to the burning question why the onshoring movement refuses to truly take off. The issue of onshoring is frequently...

Manufacturing could offer a career with upward potential for STEM students at low-profile colleges. The college graduates of 2015 were the most...

The other day a client called to express his frustration with content marketing. Not only was he disappointed with the number of leads that his...

Social prospecting helps you identify potential customers outside your established audience using social platforms. Social media should be an...

Your content stinks. Here’s why. Twenty-seven million pieces of content are shared every day — and most of it is crap. To attract readers to...