Fronetics Blog - Digital and Content Marketing for the Supply Chain

A distribution center struggling with a high number of forklift truck impacts found a way to leverage big data to address a nagging, costly...

Chief among the determinants of success and failure of companies around the world is the ability to effectively communicate ideas and information...

A survey conducted by Fronetics Strategic Advisors on the use of content within the logistics and supply chain industries found that content is...

A survey on content use within the logistics and supply chain industries found that company blogs, Twitter, and LinkedIn are seen as the most...

B2B companies are creating more content than ever before. This is true too for companies within the logistics and supply chain industries...

The Blumberg Advisory Group’s 2014 ITAD Trends Report shows that data security is the number one reason why companies implement an IT asset...

What you need to know about the supply chain talent gap. The supply chain talent gap has been called a “perfect storm.” Few topics are...

“[Companies] don’t know how to manage it, analyze it in ways that enhance their understanding, and then make changes in response to...

Here’s why paying out actually pays off. Contract buyouts within the sports and business worlds aren’t exactly a novel approach to making...

Losing an employee is expensive. Here are 5 strategies to improve employee retention. The cost of replacing an employee can range anywhere from...

How your business can use social media to generate leads. Leads are essential to the growth of your business, and your marketing strategy is built...

Integrate digital and social media practices into trade show routines to increase leads to drive profitable customer action. The world became...