Must-follow Twitter accounts for the logistics and supply chain industries
The majority of companies within the logistics and supply chain industries are realizing benefits by participating in social media. The social...
Read moreTop 10 talent blog posts of 2014
The start of a new year generally brings with it a host of resolutions. For individuals finding and landing a new job, or advancing in their...
Read moreTop 10 supply chain and logistics blog posts of 2014
Here are the top supply chain and logistics blog posts of 2014 2014 is over and a new year has begun. We look back at the content we created and...
Read moreAll content is not created equal. Why you need good content.
93% of B2B marketers use content marketing. However, less than half (42%) of B2B marketers say that they are effective at content marketing. One...
Read moreDon’t fall prey to “content stuff”
Content marketing is among the hottest topics in marketing and media. However, most companies should stop their content marketing efforts –...
Read moreHow companies within the manufacturing, logistics, and supply chain industries can increase their B2B visibility on LinkedIn
I wrote a guest blog for freight logistics company Cerasis in October which discussed how companies within the manufacturing, supply chain...
Read moreHow Fronetics does inbound marketing
Fronetics Strategic Advisors is a management consulting firm focused on strategy and inbound marketing. When it comes to inbound marketing we...
Read moreLinkedIn isn’t just for job seekers: 6 reasons you need to be on LinkedIn even though you have a job
LinkedIn is the largest social network for professionals. There are more than 332 million users – and this number is growing rapidly. An average...
Read moreDigital savvy? Welder? There are jobs available in manufacturing.
As of late June 2014 there were 302,000 manufacturing job openings that were unfilled. These job openings are unfilled because employers cannot...
Read moreLinkedIn generates more B2B leads than any other social network
Oktopost, a social media marketing platform, analyzed over 100,000 posts on four different social networks (LinkedIn, Twitter, Facebook, and...
Read moreThe Internet of Things: The connecting of “dumb” items and the creation of big data
The Internet of Things (IoT) is ubiquitous. Because of this it can seem abstruse. Puneet Mehta does a great job of putting the concept in...
Read moreTransform Your Distribution Center into a Profit Center
Is your distribution center proving to be a cost center? Looking to increase profits while reducing cost? Here’s how you can transform your...
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