Fronetics Blog - Digital and Content Marketing for the Supply Chain

I recently wrapped up a customer engagement that was centered on marketing effectiveness and sales force optimization. Two big words that...

Let’s face it, there’s a clear and distinct difference between selling traditional logistics and selling integrated logistics and...

Over time, we discovered that throwing electronics away is extremely damaging to the environment. With the increasing innovation of new and trendy...

As a strategic advisor in the high-tech space, more often than not, at some point the conversation turns to technology and the use of technology...

Being in the strategic advisory space, I get a lot of exposure to various business strategies, strategic plans, and sales plans, both internally...

I was recently involved with a client’s business planning process for 2012 through 2014. You know the one, the typical 2 year process where after...

Running a strategic consulting business for the high-tech supply chain, I encounter many companies who ask me to institute the “best-practice” for...