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Digital and content marketing for the logistics and supply chain industries
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How Long Should My Blog Posts Be? A Case for Long-Form Content

How Long Should My Blog Posts Be? A Case for Long-Form Content

January 24, 2017 0 comments

Long-form content generates more traffic, leads, and social shares than shorter content. We’ve all heard the aphorism, “quantity over quality.” But when it comes to content marketing, part of quality may well be quantity. While it can seem intimidating, the value of high-quality long-form content cannot be overstated. According to a 2012 study, long-form content

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