Blogs and LinkedIn are the most effective content distribution channels for the supply chain industry
A survey on content use within the logistics and supply chain industries found that company blogs, Twitter, and LinkedIn are seen as the most effective content distribution channels.
75% of survey respondents reported that their company blog is a “very effective” channel for content distribution. 67% reported LinkedIn to be “very effective.”
Respondents reported that Vimeo, Instagram, and Pinterest were the least effective channels for content distribution.