OUR APPROACH

 

Our approach starts with data and ends with measurable results. By aligning our strategy with your business objectives, you can see movement in the metrics that really matter to your bottom line.

What We Do

Our team of strategists, marketing professionals, writers, designers, and social media experts works with your business to increase brand awareness, position you as a thought leader, drive meaningful engagement with prospects and customers, and help your business grow.

1) We understand.

We study your business objective KPIs, target personas, buyer’s journey, and sales cycle, so we know your business, inside and out.
l

4) We plan.

Based on our findings, we plot out a comprehensive, multi-channel strategy that encompasses content, social media, email marketing, and more.

2) We analyze.

We conduct an audit of your current digital and content assets to identify what’s working and where we can drive more value.
Z

5) We execute.

We create, curate, and distribute content; maximize your social media presence; and carry out lead generation and nurturing activities.

3) We research.

We investigate opportunities for growth — think keywords, referral links, and more — and check up on what your competition is doing.

6) We measure.

We see what’s working and adjust what’s not. We report back to you on our established performance metrics so you see the needle moving.

Our Services

We offer comprehensive digital and content marketing programs, from strategy creation to execution to analysis. In other words, we do the heavy lifting so you can focus on your core business. Here’s what you get:

content marketing

Content Marketing

  • Content strategy: development and execution
  • Content creation: blog posts, white papers, case studies, video, & more
  • Design: web, infographics, and documents
social media

Social Media

  • Social strategy: development and execution
  • Content distribution and curation
  • Social media advertising campaigns
email marketing

Email Marketing

  • Creation and distribution of marketing emails
  • Lead-nurturing workflows
  • Newsletters
website development

Website Development

  • Creation or rebranding of company website
  • Landing page creation
  • Creation and development of web content
website development

Paid Advertising

  • Pay-per-click advertising: Google Adwords, Google Display Network
  • Social media advertising campaigns, including LinkedIn, Twitter, Facebook, Instagram
website development

Workshops

  • Half- and full-day strategy-development working sessions

Create an actionable strategy!

Learn more