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Digital and content marketing for the logistics and supply chain industries
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Digital and content marketing for the logistics and supply chain industries
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Why unnovation is a threat to your business

August 12, 2014 0 comments

Connectivity, mobility and accessibility are game changers for business.  Companies that recognize this and adapt accordingly will succeed, companies that don’t will not. Unnovation Olaf Swantee, CEO of EE, calls this refusal to innovate “unnovation” and defines it as the following: If unnovation ever made it into the Oxford English Dictionary, I believe the description

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4 ways to succeed with content curation

May 15, 2014 0 comments

Curating content is an essential component of your content strategy and to demand generation.  Content curation can help you grow your business by establishing your business as a thought-leader within the industry and as a trusted resource. Here are four factors to doing content curation successfully: Know your audience Identify your audience.  In many cases

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7 skills logistics leaders will need to manage the digital supply chain
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Emerging career spotlight: Digital Supply Chain Manager
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