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Digital and content marketing for the logistics and supply chain industries
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Digital and content marketing for the logistics and supply chain industries
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  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
    • Content
    • Social Media
    • Video
    • Email
    • Websites
    • Paid Advertising
    • Sales Enablement
  • Results
  • Resources
  • Blog
  • Contact

Keychain Logistics makes bold promises to the freight transportation industry. Can they deliver?

August 6, 2014 0 comments

Keychain Logistics has made two bold promises.  The company has promised truckers that they will never drive empty again and has promised shippers that Keychain will improve their bottom line. Can the company deliver on these promises? Who is Keychain Logistics? Keychain is a leading transportation provider enabling businesses to directly engage carriers, track shipments, and

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Using social media to move freight

June 3, 2014 0 comments

Many companies within the logistics and supply chain industries are stuck on the social media starting line.  The reason – “they can’t get past the word ‘social’ and the perception it creates.”  The reality is that social media is a tool that can be utilized to create value and grow your business.  Over the next

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How to execute your digital marketing strategy

May 8, 2014 1 comments

This is the third in a series of blog posts written by Adam Robinson, Director of Marketing at Cerasis.  Founded in 1997, Cerasis is a top freight logistics company and truckload freight broker. Now that you know about how to create a strategy, you have to execute it. This means content creation, content curation, and using the best

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How to create your own social media and content marketing strategy

May 6, 2014 0 comments

This is the second in a series of blog posts written by Adam Robinson, Director of Marketing at Cerasis.  Founded in 1997, Cerasis is a top freight logistics company and truckload freight broker. #1: What are your Marketing Objectives? The following were the marketing objectives we decided for the Cerasis marketing strategy: Create a consistent marketing program of

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Cerasis talks content marketing and social media

May 6, 2014 2 comments

This is the first in a series of blog posts written by Adam Robinson, Director of Marketing at Cerasis.  Founded in 1997, Cerasis is a top freight logistics company and truckload freight broker. The purpose of this series of blog posts is to give others in our industry and especially those in the manufacturing industry,

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Social Media and Content Marketing Works, Just Ask Freight Logistics Company Cerasis

April 30, 2014 0 comments

By launching a new digital, social media, and content marketing strategy, Cerasis saw a big, positive impact on its bottom line. Companies within the manufacturing, supply chain, logistics, transportation, distribution and freight industries have been slow to create and execute digital, social media, and content marketing strategies.  The primary reason: a lack of understanding of the

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