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Digital and content marketing for the logistics and supply chain industries
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Digital and content marketing for the logistics and supply chain industries
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The Role of Content in the Logistics & Supply Chain Industries [Infographic]

The Role of Content in the Logistics & Supply Chain Industries [Infographic]

February 28, 2017 0 comments

Nearly 80% of logistics and supply chain companies consider content an effective tool for their businesses. We often use this space to talk to the logistics and supply chain industries about content marketing. Some companies are surprised to learn that this modern marketing method can be so effective for their business. The truth is, content

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Content marketing for the logistics and supply chain industries [Download]

August 25, 2015 0 comments

Earlier this year, when Fronetics Strategic Advisors set out to explore the role of content within the logistics and supply chain industries, a full 86% of the companies we surveyed reported using content as a marketing tool – their primary goals being to build brand awareness and generate leads. Remarkably, more than three quarters of

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