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Digital and content marketing for the logistics and supply chain industries
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frologoknockoutbolderJuly
Digital and content marketing for the logistics and supply chain industries
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  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
    • Content
    • Social Media
    • Video
    • Email
    • Websites
    • Paid Advertising
    • Sales Enablement
  • Results
  • Resources
  • Blog
  • Contact

For Content Marketing Success, Meet More Often

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B2B marketers who meet more often to discuss and evaluate their content marketing strategy report success at much higher rates than those that meet less frequently. Do you feel your content marketing is producing results? Only 30% of B2B marketers say they feel effective, and a shocking 55% admit they do not actually know what content

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Is requiring failure the key to success?

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Last week Jason Seiken wrote a post for the HBR Blog Network on the necessity of failure for success.  The post, How I Got My Team To Fail More, described his efforts at PBS to create an entrepreneurial culture by requiring members of the digital team to fail.  Seiken wrote: “Soon after arriving at PBS,

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