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Digital and content marketing for the logistics and supply chain industries
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frologoknockoutbolderJuly
Digital and content marketing for the logistics and supply chain industries
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  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
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    • Sales Enablement
  • Results
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10 B2B Marketing Stats from Chief Marketer’s 2019 Outlook

10 B2B Marketing Stats from Chief Marketer’s 2019 Outlook

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The biggest challenges for B2B marketing, according to a recent report? Finding leads that convert and engaging the right target audience. Highlights: Measuring social media ROI is a challenge for 58% of respondents, and 39% report that proving ROI is the biggest hurdle to securing C-suite buy-in. Only 23% of brands have a dedicated social

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Video: Video Marketing and the Supply Chain

Video: Video Marketing and the Supply Chain

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The popularity of video marketing is on the rise, and savvy supply chain marketers are using this medium to tell their brand’s story, broaden their audience, and generate leads. Highlights: Use video to tell your brand’s story, broaden your audience, and generate leads. As marketing expands in a more visual direction, marketers should adjust their

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