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Digital and content marketing for the logistics and supply chain industries
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Infographic: 4 Strategies for Supply Chain Marketers to Build a YouTube Audience

Infographic: 4 Strategies for Supply Chain Marketers to Build a YouTube Audience

April 9, 2019 0 comments

If you’re trying to build a YouTube audience, you’ll need equal parts strategy, creativity, concision, and valuable subject matter. Highlights: Strategy and creativity are top priorities. Keep content short and sweet for maximum impact. Offer value to your audience rather than a sales pitch. An increasing percentage of search traffic is perusing YouTube for information,

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Video: For More Creative Content, Break These 4 Rules

April 4, 2019 0 comments

The best way to come up with creative and engaging content is to think outside the box and sometimes, take risks. Here are 4 rules to break to produce truly creative content. Highlights: Throw out the template approach to content and start thinking about what makes you stand out. Don’t be afraid to showcase what you

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Why you need an editorial calendar for your blog [Free template]

February 16, 2015 0 comments

  An editorial calendar is an invaluable tool; it will drive success. When it comes to blogging, you may know what outcomes your company is looking to achieve, but do you have a specific plan to get there? We know post and pray isn’t an effective strategy. Enter the editorial calendar. The use of an

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Recent Posts
7 skills logistics leaders will need to manage the digital supply chain
7 skills logistics leaders will need to manage the digital supply chain
August 28, 2020by Guest contributor
Emerging career spotlight: Digital Supply Chain Manager
Emerging career spotlight: Digital Supply Chain Manager
August 21, 2020by Guest contributor
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