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Digital and content marketing for the logistics and supply chain industries
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Digital and content marketing for the logistics and supply chain industries
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  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
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    • Websites
    • Paid Advertising
    • Sales Enablement
  • Results
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Paid Digital Advertising: A Beginner’s Guide for the Supply Chain

Paid Digital Advertising: A Beginner’s Guide for the Supply Chain

October 4, 2017 0 comments

Here’s a rundown of paid digital advertising options, including display ads, AdWords, and sponsored social media posts. We are strong believers in content marketing. Build it, and they will come — or, in content marketing speak, publish quality content, and customers will come to you. But, as I often write about, content marketing takes time

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How Pay-Per-Click Helped This Company Get 54 Leads

How Pay-Per-Click Helped This Company Get 54 Leads

October 27, 2016 0 comments

Company X also saw web traffic grow by 180% in 90 days by using Google AdWords and Facebook Ads. Sometimes our clients can be a little hesitant to try pay-per-click advertising. Take Company X, for example. Company X’s target customer fits a very particular profile, in terms of geography, income, and age. Because of those

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What Is Pay-Per-Click Advertising? An Introduction for the Supply Chain

What Is Pay-Per-Click Advertising? An Introduction for the Supply Chain

October 17, 2016 0 comments

Learn the basics of pay-per-click advertising — what it means and which platforms you can use — in this quick training. Pay-per-click advertising can be an effective complement to a content marketing campaign for companies in the supply chain and logistics industries. Essentially, you can get your business’ name and content in front of people

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7 skills logistics leaders will need to manage the digital supply chain
7 skills logistics leaders will need to manage the digital supply chain
August 28, 2020by Guest contributor
Emerging career spotlight: Digital Supply Chain Manager
Emerging career spotlight: Digital Supply Chain Manager
August 21, 2020by Guest contributor
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