Supply chain and logistics businesses need to be about more than themselves, and content marketing can help them get there. While conventional wisdom tells us that content marketing is useful and important for any business, there are still some in the supply chain and logistics industries that remain unconvinced. It’s an understandable conundrum: Content marketing
Blog aggregation site Feedspot included Fronetics’ blog on its list of the best content for the supply chain. Fronetics is honored to learn that our blog has been included on Feedspot’s list of the top 75 supply chain blogs and websites for supply chain professionals. The blog aggregation website has indexed thousands of supply chain
There’s never been a better time for supply chain and logistics businesses to implement a content marketing strategy — except for maybe yesterday. Content marketing is a form of inbound marketing in which vendors publish digital content to attract customers who are searching for products and services like theirs. If done right, it is highly effective
Companies in the logistics and supply chain industries should take a look at this content marketing infographic. Content marketing is a form of inbound marketing in which vendors publish digital content to attract customers who are searching for products and services like theirs. If done right, it is highly effective in growing brand awareness, generating and
