Facebook Messenger is the latest trend in chatbots for the supply chain. Here are powerful numbers to prove why your brand needs to be active on the messaging platform. Patience is a virtue of the past. Today’s buyers want (and expect) marketers to actively engage with them throughout the purchasing journey. And offering them generic
Also this month in social media news: YouTube has reached nearly 2 billion monthly users; Instagram is developing a feature to simplify multiple account management; and YouTube addresses “dislike mobs.” Highlights: Social media platforms including Facebook, Instagram, and LinkedIn are working to streamline their platforms. YouTube usage continues to grow, as the platform begins addressing
With a growing shift toward social messaging platforms, your business needs to find a way to incorporate these apps into your content marketing strategy. Feel like giving yourself a pat on the back for finally getting a handle on how to effectively use social media networks like Facebook, Instagram, Google+ and Twitter in supply chain
Also in social media news August 2018: Twitter releases an ads playbook, Snapchat introduces a private ads marketplace, WhatsApp launches a Business API, and Facebook makes updates to its video metrics. As kids gear up for back to school, social media platforms are busy making updates with a focus on business pages. Facebook, Twitter, and
Social messaging apps have taken over the way consumers are interacting with brands. Their increasing popularity means your business needs to embrace this new trend. No one can deny the reach of social networks. After all, Facebook has over 2 billion active users. But as marketers, we’re noticing that consumers are moving away from social
