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Digital and content marketing for the logistics and supply chain industries
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Digital and content marketing for the logistics and supply chain industries
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Infographic: Content Marketing Facts for the Supply Chain

Infographic: Content Marketing Facts for the Supply Chain

September 28, 2016 0 comments

Companies in the logistics and supply chain industries should take a look at this content marketing infographic. Content marketing is a form of inbound marketing in which vendors publish digital content to attract customers who are searching for products and services like theirs. If done right, it is highly effective in growing brand awareness, generating and

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[Infographic] Content Marketing in Manufacturing: What Works, What Needs Work

August 11, 2015 0 comments

Manufacturing is experiencing a graying of its industry. With millions of workers at or near retirement age, many top posts are occupied by workers who have seen radical changes in the workplace over the course of their careers. And while executives have largely embraced advances in technology to transform the operations side of manufacturing, research

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