frologoknockoutbolderJulyfrologoknockoutbolderJuly
Digital and content marketing for the logistics and supply chain industries
  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
    • Content
    • Social Media
    • Video
    • Email
    • Websites
    • Paid Advertising
    • Sales Enablement
  • Results
  • Resources
  • Blog
  • Contact
frologoknockoutbolderJuly
Digital and content marketing for the logistics and supply chain industries
Close
  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
    • Content
    • Social Media
    • Video
    • Email
    • Websites
    • Paid Advertising
    • Sales Enablement
  • Results
  • Resources
  • Blog
  • Contact

Video: Three Steps to Prove Social Media ROI

June 20, 2019 0 comments

Participating in social media is increasingly important for businesses in the supply chain. Here are the 3 steps to proving social media ROI. Highlights: It may seem obvious, but too many businesses approach social media marketing with vague goals or none at all. Once you’ve set your goals and identified your key metrics, it’s time to implement

Learn more

Infographic: 10 of the Best Social Media Analytics Tools (and How They Can Help Your Business)

Infographic: 10 of the Best Social Media Analytics Tools (and How They Can Help Your Business)

June 11, 2019 0 comments

An effective social media strategy requires data. Here are our 10 favorite social media analytics tools to empower you with insights that will boost your social media game. Highlights: Hootsuite and Sprout Social are all-around social media management tools that offer analytics. Google Analytics is an overall powerhouse tool to track the performance of all

Learn more

Infographic: 3 Google Analytics Reports You Should Be Running to Convert More Leads

Infographic: 3 Google Analytics Reports You Should Be Running to Convert More Leads

May 29, 2019 0 comments

These Google Analytics reports are crucial to understanding the visitors who are browsing your website and how you are more likely to get them to convert. Highlights: Audience reports tell you who is visiting your website. Acquisition reports convey how are users getting to your website. Behavior reports show what visitors are doing on your

Learn more

Using Analytics to Align Sales and Marketing Teams

Using Analytics to Align Sales and Marketing Teams

May 21, 2019 0 comments

Supply chain companies are increasingly recognizing the need to align sales and marketing teams through the use of analytics. Highlights: Sales and marketing alignment can be aided by analytics tools. A content audit can ensure sales has relevant material for every stage of the buyer’s journey. Digital Asset Management Software acts as a unified repository

Learn more

Top 5 Tools to Determine the Best Time to Post on Social Media

Top 5 Tools to Determine the Best Time to Post on Social Media

May 7, 2019 0 comments

When it comes to social media, timing is everything. These 5 tools will help you determine the best time to post on social media for your business. Highlights: Social media is playing an increasing role in B2B purchasing decisions. Even if you’re posting great content, if you’re doing it at the wrong times, you’re losing

Learn more

Top 10 Social Media Analytics Tools

Top 10 Social Media Analytics Tools

March 21, 2018 0 comments

Use these 10 social media analytics tools to measure the success of your social media efforts. Analyzing your social media performance is critical to a successful marketing effort, especially in light of recent changes to Facebook’s News Feed. You need the tools to determine what’s working and what isn’t, as well as the best time

Learn more

Infographic: Why No One Is Reading Your Blog

Infographic: Why No One Is Reading Your Blog

January 25, 2018 0 comments

Why is no one reading your blog? Chances are, you’re not doing it right. Here are some of the blog writing mistakes you may be making. There is so much content out there. In fact, the U.S. alone generates 2,657,700 gigabytes of internet data every minute. Every minute! That’s a whole lot of videos, tweets,

Learn more

Can You Measure Brand Awareness? Yes!

Can You Measure Brand Awareness? Yes!

November 20, 2017 0 comments

Measuring brand awareness has been notoriously difficult. But these 4 metrics can help you evaluate if potential customers are encountering your content. Companies work hard to get their products and services out into the world. It’s a key step in gaining exposure among potential customers and earning new business. This process is called brand awareness,

Learn more

4 Tools to Determine the Best Time to Post on Social Media for Your Business

4 Tools to Determine the Best Time to Post on Social Media for Your Business

February 8, 2017 0 comments

Find out when your target audience is most active on different social media platforms by using these 4 online tools. Social media has changed the landscape for doing business. With the click of a button, companies are able to instantly communicate with untapped markets and potential clients. The days of face-to-face interactions have been replaced

Learn more

4 Steps to Measuring Social Media Impact with Google Analytics

July 5, 2016 0 comments

Gauge the effectiveness of your social media strategy using these four data points in Google Analytics. Measuring the impact social media has on business is important to those in the logistics and supply chain industries. In fact, a recent Fronetics survey found that 81% of respondents reported that information on proving social media ROI would

Learn more

The Best Time to Post on Social Media

February 15, 2016 0 comments

When you are posting on social media could be as important as what you’re posting. Timing is everything, and that statement especially holds true when it comes to posting content to social media. If you are sending out your message and nobody is there to see it, you are that proverbial tree falling in the

Learn more

Not all metrics are created equal: ROI vs. Vanity Metrics

November 5, 2015 0 comments

We all want to see the fruits of our labors. Whether launching a product or a new social media campaign, we look for instantaneous numbers that will affirm we made the right choices. But here’s the problem: not all metrics are created equal. So-called vanity metrics are measurements that have no bearing on your bottom

Learn more

12
Follow Us
Subscribe to our blog
Categories
Archives
January 2023 
MTWTFSS
 1
2345678
9101112131415
16171819202122
23242526272829
3031 
Contact Us

P.O. Box 593
Newburyport, MA 01950

978-499-9988
[email protected]

Our Brands
Recent Posts
7 skills logistics leaders will need to manage the digital supply chain
7 skills logistics leaders will need to manage the digital supply chain
August 28, 2020by Guest contributor
Emerging career spotlight: Digital Supply Chain Manager
Emerging career spotlight: Digital Supply Chain Manager
August 21, 2020by Guest contributor
© 2023 · Fronetics