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Digital and content marketing for the logistics and supply chain industries
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Digital and content marketing for the logistics and supply chain industries
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Top Women and Supply Chain Posts of 2016

Top Women and Supply Chain Posts of 2016

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Women hold just 15% of all executive officer positions within Fortune 500 companies, yet research consistently shows that when women are in positions of leadership, companies perform better. In the supply chain industry, just 5% of top-level supply chain positions within Fortune 500 companies are held by women. As a woman working within the supply chain

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Four Supply Chain Companies that Excel at Social Media

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These four supply chain companies constantly post fresh, quality content to their social media accounts. When it excels at social media, a company’s opportunity for growth is as vast as the web itself. Today, even small businesses can compete shoulder to shoulder with their biggest competitors if leveraging social media properly. It is estimated that for every

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3 Key Tips for Creating Valuable and Compelling Content

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Editor’s note: This is a guest post by Jennifer Cortez, Director, Marketing Communications, Transplace.  Transplace is a North American non-asset-based provider offering manufacturers, retailers, chemical and consumer packaged goods companies the optimal blend of logistics technology and transportation management services. Content has become a critical component of the modern marketing mix, but companies have to walk

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Top Logistics and Supply Chain Blogs 2016

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Fronetics Strategic Advisors has conducted a survey to discover the top logistics and supply chain blogs for 2016. Find out which companies were voted the top three blogs.

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Logistics companies leverage social media for growth

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Social media has been critical to the growth of Coyote Logistics and Transplace. The logistics and supply chain industries have been slow to join the social media bandwagon, many citing time and budget constraints as prohibiting factors. Small businesses, in particular, may find it difficult to allocate very limited resources to this task. The marketing

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7 skills logistics leaders will need to manage the digital supply chain
7 skills logistics leaders will need to manage the digital supply chain
by Guest contributor
Emerging career spotlight: Digital Supply Chain Manager
Emerging career spotlight: Digital Supply Chain Manager
by Guest contributor
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