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Digital and content marketing for the logistics and supply chain industries
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Digital and content marketing for the logistics and supply chain industries
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  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
    • Content
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    • Video
    • Email
    • Websites
    • Paid Advertising
    • Sales Enablement
  • Results
  • Resources
  • Blog
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Lead Nurturing, like Dating, Requires Time and Trust
October 30, 2017

Lead Nurturing, like Dating, Requires Time and Trust

Relationships take time and trust to fully develop, and lead nurturing is no different. Before I got married in 2009, I spent most of my twenties...

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Working From Home Is Transforming Business Culture
October 26, 2017

Working From Home Is Transforming Business Culture

More and more companies are contemplating how to cut their expenses and retain exceptional talent by offering work from home policies. This guest...

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YouTube is Helping with Branding, LinkedIn is Creating Geofilters for Your Corporate Events, Facebook is Giving Out Background Details, and More Social Media News
October 25, 2017

YouTube is Helping with Branding, LinkedIn is Creating Geofilters for Your Corporate Events, Facebook is Giving Out Background Details, and More Social Media News

Also in October’s 2017 social media news: Vimeo is getting in the live streaming game, Instagram doubles its ad dollars, and YouTube will be...

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How Amazon’s HQ2 Search Could Change Cities for the Better
October 24, 2017

How Amazon’s HQ2 Search Could Change Cities for the Better

Cities should consider Amazon’s HQ2 search criteria as a roadmap for attracting innovative companies, empowering residents, and driving a healthy...

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I’m Only Here for the Boos: Halloween 2017 Supply Chain Infographic
October 23, 2017

I’m Only Here for the Boos: Halloween 2017 Supply Chain Infographic

Consumers will spend a record $9.1 billion during Halloween 2017. U.S. consumers will take to the retail markets Halloween 2017 and spend a...

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Investing in Your Employees Can Increase Productivity: Wages, Time and Energy
October 19, 2017

Investing in Your Employees Can Increase Productivity: Wages, Time and Energy

Investing in your employees through wages, time and energy can have a big impact on your company’s productivity. Successful companies...

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Why Supply Chain and Logistics Executives Should Be Active on Social Media (as Themselves)
October 18, 2017

Why Supply Chain and Logistics Executives Should Be Active on Social Media (as Themselves)

Supply chain and logistics executives should be using their celebrity on social media to be the public face of their businesses and an extension...

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How to Generate Revenue with Content for the Supply Chain
October 17, 2017

How to Generate Revenue with Content for the Supply Chain

Use these strategies to help your business generate revenue with content. One of the biggest challenges inherent to content marketing is measuring...

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6 Key Attributes Google Instills in Its New Managers
October 16, 2017

6 Key Attributes Google Instills in Its New Managers

Google trains new managers in these six areas to make them highly effective leaders. When you think of the word “manager,” you associate it with...

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Last-Mile Metrics: 11 Metrics to Measure in Last-Mile Logistics
October 12, 2017

Last-Mile Metrics: 11 Metrics to Measure in Last-Mile Logistics

Shippers should be tracking these last-mile metrics to drive down the high cost of last-mile logistics. This post comes to us from Adam...

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User Review Sites Debilitate B2B Businesses Like Rotten Tomatoes Sinks Movies
October 11, 2017

User Review Sites Debilitate B2B Businesses Like Rotten Tomatoes Sinks Movies

As peer recommendation becomes increasingly important to B2B buying decisions, user review sites can make or break a business. How often do you...

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Incentivizing e-Waste Recycling
October 10, 2017

Incentivizing e-Waste Recycling

Of legal obligation, financial incentives, and convenience, what best drives consumers to practice proper e-waste recycling? The United States is...

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7 skills logistics leaders will need to manage the digital supply chain
7 skills logistics leaders will need to manage the digital supply chain
August 28, 2020by Guest contributor
Emerging career spotlight: Digital Supply Chain Manager
Emerging career spotlight: Digital Supply Chain Manager
August 21, 2020by Guest contributor
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