frologoknockoutbolderJulyfrologoknockoutbolderJuly
Digital and content marketing for the logistics and supply chain industries
  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
    • Content
    • Social Media
    • Video
    • Email
    • Websites
    • Paid Advertising
    • Sales Enablement
  • Results
  • Resources
  • Blog
  • Contact
frologoknockoutbolderJuly
Digital and content marketing for the logistics and supply chain industries
Close
  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
    • Content
    • Social Media
    • Video
    • Email
    • Websites
    • Paid Advertising
    • Sales Enablement
  • Results
  • Resources
  • Blog
  • Contact

Infographic: How to grow your business with content

April 23, 2014 0 comments

Content infographic: how to grow your business with content    

Learn more

When it comes to content you don’t need to go it alone: what to consider when outsourcing content

April 21, 2014 0 comments

When it comes to content your company doesn’t need to go it alone.  Not only is it possible to outsource content, for many companies it may be the best solution.  Here is how to determine if outsourcing content is right for your company, and what your company needs to consider when looking for an outsource

Learn more

Content is king, but distribution is queen and she wears the pants

April 7, 2014 0 comments

Content is king.  By creating and distributing valuable and relevant content in a strategic and consistent manner you will be able to create demand for your products and services and will be able to drive profitable customer action.  That being said, while content is king, content doesn’t go far (actually it goes nowhere) without distribution. 

Learn more

Why content is king and your business should take an oath of alliance to the kingdom

April 1, 2014 0 comments

In the 1970s people were exposed to an average of 2,000 ads per day.  Today we are exposed to more than 5,000 ads per day.  The barrage of ads has resulted in buyers tuning them out. With buyers no longer paying attention to ads, businesses need to adjust how they find and engage new prospects,

Learn more

How demand generation can grow sales

March 18, 2014 0 comments

Rather than focus sales efforts on seeking out prospects and making cold calls re-focus your efforts so that the emphasis is on demand generation. Why?  Demand generation shortens the sales cycle and increases sales opportunities by nurturing and engaging potential customers.  Moreover, demand generation is a commitment to long-term customer relationships. Demand generation builds and

Learn more

Innovate faster. Innovate better. Social media as an innovation engine

March 4, 2014 0 comments

Innovation is a powerful way to drive growth.  However, traditional approaches taken by companies to develop innovative products and services are increasingly being found to be unsuccessful in creating growth.  The traditional siloed approach to R&D is too insular for today’s rapidly changing economic environment.  Moreover a top-down approach to R&D no longer works given

Learn more

3 Reasons Why Your Business Should Use Twitter

February 25, 2014 0 comments

Twitter is one of the more powerful platforms to influence consumers and grow a business. Is your business on Twitter? If not, here are three reasons why your business should be on Twitter: 1.       Be Found When business consumers are searching for products and services, they typically start online.   According to a recent study by Pardot, 72 percent

Learn more

Three reasons why establishing a social media presence is important to your reputation

February 20, 2014 0 comments

There are a staggering number  of outlets available for consumers to search for products and services. From Google, Yahoo and Bing to Angie’s List or Craigslist to Facebook or Pinterest, people are spending much more time online researching before making a purchasing decision. While many businesses may have an excellent track record within their industry,

Learn more

Social technologies at work

February 17, 2014 0 comments

This post was originally published on DC Velocity. Social technologies offer business enormous potential – potential to unlock value and to increase productivity.  How enormous is this potential?  The McKinsey Global Institute (MGI) looked at four sectors (consumer packaged goods, consumer financial services, professional services, and advanced manufacturing) in the United States, Germany, United Kingdom,

Learn more

Demand generation infographic

February 12, 2014 0 comments

demand generation infographic    

Learn more

What the heck is demand generation?

February 12, 2014 0 comments

Despite the considerable amount of attention paid to demand generation, many companies (including some companies actively employing a demand generation strategy) do not have a clear understanding of what demand generation actually is. When asked to define demand generation, a common response is: the generation of demand.  Another common response: a marketing strategy.  An honest

Learn more

Social Media and the Logistics and Supply Chain Industries

January 28, 2014 0 comments

Social media and social media technologies have rapidly changed the way companies do business across every type of industry. Social media brings businesses closer to their customers, provides a platform for communication and building thought leadership, and when executed properly it can help drive business and provide a significant return on investment. Businesses that ignore

Learn more

1-1011-2021-3031-4041-505152
Follow Us
Subscribe to our blog
Categories
Archives
March 2023 
MTWTFSS
 12345
6789101112
13141516171819
20212223242526
2728293031 
Contact Us

P.O. Box 593
Newburyport, MA 01950

978-499-9988
[email protected]

Our Brands
Recent Posts
7 skills logistics leaders will need to manage the digital supply chain
7 skills logistics leaders will need to manage the digital supply chain
August 28, 2020by Guest contributor
Emerging career spotlight: Digital Supply Chain Manager
Emerging career spotlight: Digital Supply Chain Manager
August 21, 2020by Guest contributor
© 2023 · Fronetics