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Digital and content marketing for the logistics and supply chain industries
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Digital and content marketing for the logistics and supply chain industries
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  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
    • Content
    • Social Media
    • Video
    • Email
    • Websites
    • Paid Advertising
    • Sales Enablement
  • Results
  • Resources
  • Blog
  • Contact

Video: Paid Advertisements On Instagram Stories

September 5, 2019 0 comments

Instagram Stories offers paid advertising delivering targeted content to B2B buyers and building brand awareness with potential customers. Highlights: As the number of people using stories has grown, so has the number of businesses using the format to connect with their audiences on social media. As more people browse Stories, you can show your ad

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Infographic: 5 Tips for Creating Landing Pages that Convert Leads

Infographic: 5 Tips for Creating Landing Pages that Convert Leads

July 3, 2018 0 comments

Getting lots of web traffic but short on leads? Here are five tips to help create strong landing pages that convert visitors to leads. We hear it all time: “My website is getting great traffic, but we’re not converting those visits to leads.” We compare it to the Patriots getting the ball all the way

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Content Marketing Won’t Generate Leads if Your Website Stinks

Content Marketing Won’t Generate Leads if Your Website Stinks

May 22, 2018 0 comments

If you don’t give visitors many easy, attractive opportunities to convert on your website, content marketing won’t generate leads for you. I’ve been noticing a trend lately that I wanted to share. We talk with a lot of supply chain and logistics companies who are interested in the idea of content marketing. They’re catching on

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Supply Chain: HubSpot Software Can Boost Revenue by 72%

June 23, 2016 0 comments

HubSpot users also saw 3x more leads and 4.1x web visitors per month after a year using the software. A study has found that using HubSpot for your inbound marketing can increase sales revenue by 72% in 12 months. A 2016 MIT Sloan student analysis showed that HubSpot’s inbound marketing software provides users a substantial boost in

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When to Contact a Lead (Hint: Earlier Than You Think)

April 26, 2016 0 comments

Engage your leads early in meaningful dialogue to improve your chances of conversion. Your strategic marketing plan is generating a steady influx of quality leads, so closing sales should be easy, right? Only if you are contacting your leads early enough in the sales cycle. Leads become sale opportunities if they are approached like a

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7 skills logistics leaders will need to manage the digital supply chain
7 skills logistics leaders will need to manage the digital supply chain
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Emerging career spotlight: Digital Supply Chain Manager
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