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Digital and content marketing for the logistics and supply chain industries
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Digital and content marketing for the logistics and supply chain industries
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    • Team
    • Careers
  • Our Services
    • Strategy
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Top 10 Social Media Posts of 2017

Top 10 Social Media Posts of 2017

December 13, 2017 0 comments

Here are our 10 most-read social media posts of 2017. Today, more than ever, companies are turning to social media to engage with customers and reach new audiences. Brands are using newer technologies to push content marketing to new levels. And it’s working. Looking at this list, I notice the popularity of posts about how

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Which Social Media Channels Should Your Supply Chain Company Use?

Which Social Media Channels Should Your Supply Chain Company Use?

April 24, 2017 0 comments

Your company should consider your ideal customer, your competitors, and your content before choosing which social media channels to use. Facebook! Twitter! LinkedIn! YouTube! The number of social media channels is astounding – and growing daily. Knowing which your business should be on can be daunting. Here is what to consider when determining which social

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3 Tools to Help You Benchmark Marketing Performance against Your Competitors

3 Tools to Help You Benchmark Marketing Performance against Your Competitors

March 2, 2017 0 comments

These online benchmarking tools can give you insight into how your industry peers are performing on social media, in keyword searches, and more. Senior Director of Strategy Kate Lee recently wrote about the importance of benchmarking your marketing performance against your competitors. To define success within your market and industry, you need to look outside

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Social Benchmarking: How You Know You’re Killing It on Social Media

Social Benchmarking: How You Know You’re Killing It on Social Media

January 31, 2017 0 comments

Rival IQ’s Danica Benson discusses the importance of social benchmarking and offers three steps for getting started. This guest post comes to us from Danica Benson, marketing communications manager at Rival IQ.  Imagine you’re on a little league baseball team. You’re up to bat. You swing and hit, sending the ball far over the second baseman’s

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7 skills logistics leaders will need to manage the digital supply chain
7 skills logistics leaders will need to manage the digital supply chain
August 28, 2020by Guest contributor
Emerging career spotlight: Digital Supply Chain Manager
Emerging career spotlight: Digital Supply Chain Manager
August 21, 2020by Guest contributor
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