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Digital and content marketing for the logistics and supply chain industries
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The Impact of Autonomous Vehicles on the Trucking Industry

The Impact of Autonomous Vehicles on the Trucking Industry

May 15, 2017 0 comments

Autonomous vehicles will be implemented gradually, and will serve to increase a truck driver’s productivity rather than replace the driver completely. This article is part of a series of articles written by MBA students and graduates from the University of New Hampshire Peter T. Paul College of Business and Economics. “If I were a truck driver, I’d be looking to make

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Women In Trucking’s Ellen Voie Paves the Way for Women Drivers and Managers

Women In Trucking’s Ellen Voie Paves the Way for Women Drivers and Managers

March 21, 2017 0 comments

The founder and president of Women In Trucking discusses bringing gender diversity to transportation. Ellen Voie is successfully breaking down barriers and changing the perception of the trucking industry. As founder and president of Women In Trucking (WIT), Voie and her team work to promote the organization’s mission “to encourage the employment of women in

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Driverless Trucks Filling the Gap of the Driver Shortage

Driverless Trucks Filling the Gap of the Driver Shortage

November 16, 2016 0 comments

The shortage of drivers paired with the continued growth of the trucking industry paves the way for driverless trucks. This guest post comes to us from Rachel Everly, a writer for Cerasis, a top freight logistics company and truckload freight broker. The trucking industry has been serving America for many decades, and even today it is the

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How to Leverage Social Media in Transportation and Logistics

August 6, 2015 0 comments

Transportation and logistics is a field that is booming. The business is a money-maker and a cornerstone of day-to-day functioning. It’s one that has been present for centuries. We are well past the Age of Discovery, but transportation and logistics companies carry on the torch of moving products that people need and desire around the

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Transfix and the Uberfication of Trucking

June 9, 2015 0 comments

Transfix is poised to disrupt and transform the trucking industry. Uber, the on-demand driver for hire mobile service, has come to stand for disruption.  The company has not only transformed the taxi industry, it has changed everything.  Uber, Aaron Levie notes, is a “lesson in building for how the world *should* work instead of optimizing

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How Twitter changes the game of trucking

June 9, 2014 0 comments

Many companies within the logistics and supply chain industries are stuck on the social media starting line.  The reason – “they can’t get past the word ‘social’ and the perception it creates.”  The reality is that social media is a tool that can be utilized to create value and grow your business.  This is the

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7 skills logistics leaders will need to manage the digital supply chain
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