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Digital and content marketing for the logistics and supply chain industries
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10 Creative Ways to Generate Leads with Content and Beyond

10 Creative Ways to Generate Leads with Content and Beyond

April 5, 2017 0 comments

Try these out-of-the-box ideas for content and other tactics that can help you generate leads. Generating new leads and growing your business is imperative to a business’s viability. Referrals from current customers are a strong option for growth, but often they aren’t enough to keep a business thriving. Generating leads is tough work. Creating cold

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Tweet This: Ideas for Twitter Content for the Supply Chain

July 11, 2016 0 comments

This is part two of a three-part series on Twitter for B2B. See part one, Twitter for B2B, and part three, How to Use Twitter Analytics.  If you’re not sure what else to tweet, try these 20 ideas. Twitter is an excellent platform for sharing news and reaching your customers, but it sure can be a

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Supply Chain: Here’s What to Write About on Your Blog

June 14, 2016 0 comments

Try writing about these topics on your supply chain blog to engage customers. Content is an important part of many logistics and supply chain companies’ marketing plans. Yet nearly half (45%) say creating quality content on a consistent basis is their biggest challenge. If your business is part of the 90% that produces some or

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10 Ideas for Blog Posts

May 31, 2016 0 comments

  Overcome writer’s block with these ideas for blog posts. It’s time to write that new blog post, and your computer screen is a vast, white page of emptiness. Maybe it feels as if you have covered all of obvious topics of interest and you have nothing left to write about. You need direction. You

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Guide to Effective Content for the Logistics and Supply Chain Industries

May 30, 2016 0 comments

Fronetics’ new guide offers a road map for content production that will help grow your business. Content marketing is one of the most effective ways to generate leads and grow your business. Yet only 30% of B2B marketers define their content marketing programs as successful. Time and again, they cite producing effective content as their

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Cheap and Easy Tools for Creating YouTube Videos

May 26, 2016 0 comments

Get started creating YouTube videos for your business with these easy-to-use tools and ideas for content. This is part two of a three-part series on creating video content for YouTube for businesses. Read part one, YouTube for Business 101, and part three, Seven Ways to Get More Views on Your YouTube Videos. So, you want to

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7 skills logistics leaders will need to manage the digital supply chain
7 skills logistics leaders will need to manage the digital supply chain
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Emerging career spotlight: Digital Supply Chain Manager
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