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Digital and content marketing for the logistics and supply chain industries
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frologoknockoutbolderJuly
Digital and content marketing for the logistics and supply chain industries
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  • Home
    • Team
    • Careers
  • Our Services
    • Strategy
    • Content
    • Social Media
    • Video
    • Email
    • Websites
    • Paid Advertising
    • Sales Enablement
  • Results
  • Resources
  • Blog
  • Contact
Stop hibernating: You’re missing out on company blog benefits
July 22, 2020

Stop hibernating: You’re missing out on company blog benefits

…leading driver of website SEO is?) Blogs are among the top 3 tools used in content strategies (HubSpot 2020). 51% of companies say updating...

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When short on time, updating old blog posts for SEO makes a lot of sense
July 14, 2020

When short on time, updating old blog posts for SEO makes a lot of sense

…new updated post). The benefits are twofold: the elimination of duplicate content and a content-rich new post which search engines favor...

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The case for outsourcing content marketing at a time of supply chain disruption
June 9, 2020

The case for outsourcing content marketing at a time of supply chain disruption

…the same be damaging to the overall success of the marketing effort if the metrics are allowed to go unnoticed for too long. The...

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Cancellations call for trade show contingency plans (It’s urgent)
May 13, 2020

Cancellations call for trade show contingency plans (It’s urgent)

…you prepared for speaking sessions and in-booth presentations. Promote all content on social media (Video content generates better...

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Supply chain marketing during Covid-19: The risk of cutting back
May 6, 2020

Supply chain marketing during Covid-19: The risk of cutting back

…ontent gets rapidly indexed and lands higher in search rankings than older content. Backlinks — other reputable sites linking to your...

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Social Media Mistakes Supply Chain Brands Still Make
January 28, 2020

Social Media Mistakes Supply Chain Brands Still Make

…ts from Chief Marketer’s 2019 Outlook Video: 3 Reasons Digital Marketers are Sticking With Social Infographic: 5 Tips to Improve Your...

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4 Ways Artificial Intelligence Is Impacting the Supply Chain
November 19, 2019

4 Ways Artificial Intelligence Is Impacting the Supply Chain

Artificial intelligence is shaping the future of supply chain companies, helping to improve accuracy, speed, efficiency, and more. Here are 4...

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Why Your Company Needs a Social Media Policy
November 14, 2019

Why Your Company Needs a Social Media Policy

…out the business or its staff No posting of harassing, hateful, or illegal content Adidas, for example, has a document that specifically...

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How to Use Paid Advertising in the Buyer’s Journey
November 7, 2019

How to Use Paid Advertising in the Buyer’s Journey

…ces. Recommendation: Google search ads, Facebook and Instagram ads, highly visual content including video Consideration stage The second...

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How to Use Video on LinkedIn for the Supply Chain
November 5, 2019

How to Use Video on LinkedIn for the Supply Chain

…ill allow you to determine how your content is performing. 4) Create video content At the stages where video content is the best way to...

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Why LinkedIn is Thriving in an Age of Social Media Anxiety (and How to Get the Most Out of It)
October 29, 2019

Why LinkedIn is Thriving in an Age of Social Media Anxiety (and How to Get the Most Out of It)

…Times article describes, if you go on LinkedIn today, you see promotional content, but you also see a lot of people using the network for...

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Infographic: Facebook Messenger Numbers You Need to Know
October 24, 2019

Infographic: Facebook Messenger Numbers You Need to Know

…he answer is yes. Supply chain businesses can use this platform to deliver content, engage with customers one on one, and offer superior...

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Recent Posts
7 skills logistics leaders will need to manage the digital supply chain
7 skills logistics leaders will need to manage the digital supply chain
August 28, 2020by Guest contributor
Emerging career spotlight: Digital Supply Chain Manager
Emerging career spotlight: Digital Supply Chain Manager
August 21, 2020by Guest contributor
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